About the project
Client
Tiergesundheitszentrum Hamburg
Work
Visual Identity, Brand Design, Website, Photoshooting
Agency
Collaboration with Martin & ArturBackground
The Tiergesundheitszentrum Hamburg is an owner-operated veterinary practice in Hamburg, that specializes in dogs and cats. A diverse team of experts provides comprehensive small animal care, ranging from vaccinations to complex fracture treatments. After 30 years, the practice continues under new name and new leadership .
Mission
The TGZ Hamburg represents a unified, modern expression of expert work. In collaboration with my colleagues Martin & Artur from dolly network, we combined our expertise to achieve the best possible result. My focus was on brand design, including the new logo, color variants and typography. Martin was responsible for the design and implementation of the website. As a photographer, Artur was responsible for defining the new visual language and conducting the employee photoshoot.
Solution
The result is a reimagining of a veterinary practice that stands out for its simplicity and strong recognition. The website is based on Squarespace, providing an all-in-one solution for editing and administration. For users, it's easy and intuitive to learn about the services and book an appointment online. With its distinctive visual language and memorable look & feel, the practice sets itself apart. Consistent application of the new design creates a cohesive brand experience across all media.
